Pages

Planning your online strategy by channel

8 Online Marketing Channels

  1. Search Engine Marketing (SEM)
    Increase visibility in search engine result pages through paid advertising or paid inclusion.
  2. Search Engine Optimization (SEO)
    Increase visibility in search engine result pages through modifications to your web site or direct efforts to get others to link to your site.
  3. Display and rich media advertising
    Attract user's attention and clicks with image-based video, online audio, widget, in-game, or animated online advertisements.
  4. E-mails
    Attract new visitors through opt-in-e-mail advertising (but not spam!), encourage repeat purchases, and increase engagement among existing customers; develop leads from other channels.
  5. Affiliate and partner marketing
    Provide financial incentives to others to close transactions on your behalf or drive traffic to your site in exchange for a commission on completed sales, branding, or other non-monetary rewards.
  6. Directory marketing
    Increase visibility in niche directories, local search engines, price comparison engines, booking engines, and other vertical-specific directories and aggregators.
  7. Social Media
    Publish content and solicit user-generated content via blogs, tweets, feeds, profile pages, contests, managed communities, and other social media platforms.
  8. Offline
    All traditional offline media including print, direct mail, television, events, out-of-home, and radio advertising.
Visit our website: www.iboobo.com 

No comments:

Post a Comment

If you wish to give some comment ? You may post your comment with your Google Accounts.