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Resubmitting Your Site

If everything's fine, there's no reason for you to resubmit to search engines. If your search engine ranking drops for no reason, re-run the report a few days later to confirm the results. Resubmit to the three main engines.

If you change or add new pages to your site, submit one of those URLs to your three primary search engines. That triggers a re-spidering of your site. Better yet, send a new sitemap to Google and Yahoo! or ensure that the RSS feed for your sitemap is working.

To keep the workload reasonable, spread out the task of optimizing additional pages for different keywords. Tweaking text, adding longer product descriptions, revising meta tags and ALT tags, or rearranging the placement of keywords on a page all gradually improve search engine ranking.

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